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Print Advertising Across the Centuries
Helping students in grades 6-12 to analyze, compare, and contrast print advertisements
Overview | Teacher Project Pack | Project Participation Form | Student Project Pack | Materials | Project Gallery
Overview    [+/-] show/hide project goals
Advertisements showcase products and the latest technology while reflecting life and society as we know it, or wish it to be. This project* encourages students to use their natural curiosity about the similarities between the past, present, and future to analyze and compare and contrast historical, contemporary, and hypothetical print advertisements of the future.
Teacher Project Pack
Contains project overview, goals, objectives, guidelines, directions for project implementation, assessment rubric, and extension activities. It also lists the Illinois State Learning Standards fulfilled through project implementation.
View/Print Teacher Project Pack (.pdf, to view or print you will need the free Adobe® Reader® software)
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Project Participation Form
Let our legislators know how important it is to provide funding for educational projects.
Student Project Pack
Contains project overview, goals, objectives, and student directions for completing project and extension activities.
View/Print Student Project Pack (.pdf)
Student Project Materials
Historical Advertisement Citations & Links (thumbnail images) Historical Advertisement Citations & Links (text only)
Advertising Persuasion Techniques (includes explanations and examples)
A Look Back in Time Activity (.pdf, for printing) A Look Back in Time Activity (.doc, for downloading)
A Look at the Present Activity (.pdf, for printing) A Look at the Present Activity (.doc, for downloading)
A Look to the Future Activity (.pdf, for printing) A Look to the Future Activity (.doc, for downloading)
Comparing Past & Present (.pdf) Comparing Present & Future (.pdf)
Student Project Gallery
See samples of student work.
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* This project was created in collaboration with American Memory Initiative Teacher Scholars Marla Horwitz of Carl Sandburg Junior High and Katie Kirsch of Lake Bluff Middle School.
The resources on this site are free to teachers and students thanks to the efforts of the Barat Education Foundation, Library of Congress Teaching with Primary Sources Program, and U.S. Senator Richard Durbin of Illinois. Send us questions or feedback.
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